NoviBlend | How Supplement Label Design Elevated a Health Brand’s Identity
When Andy Kambala, the founder of NoviBlend, approached me for this project, his goal was clear: create a supplement label design that not only looked premium but also communicated health, trust, and modernity. In the supplements industry, where countless jars compete for consumer attention, packaging design often determines whether a product is picked up from the shelf or scrolled past online.
This case study explains how I designed the NoviBlend Total Gut Health label, why the role of a supplement label design expert freelancer is crucial in this field, and how the final design elevated NoviBlend’s brand presence.
🎯 The Challenge
Designing for supplements is not the same as designing for food or cosmetics. The challenges included:
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Regulatory Requirements
Supplement labels must clearly display dosage, ingredient lists, disclaimers, and other compliance-related details. -
Market Differentiation
Shelves and Amazon searches are filled with similar jar designs—standing out requires bold yet professional creative decisions. -
Consumer Psychology
Health-conscious buyers often judge product quality by its visual presentation. A cluttered or generic label can harm brand trust. -
Mockup Realism
The label had to be showcased in 3D Photoshop mockups, making it look production-ready before actual printing.
🎨 The Design Process
I approached the NoviBlend supplement label design using Adobe Illustrator and Photoshop. The workflow included:
1. Label Background
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Chose a gradient background (#8B4CBA top to #E4509F bottom) for a modern, health-focused look.
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Added subtle herbal and organic iconography (leaf and berry illustrations) to align with the product’s natural formula.
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Ensured high contrast so the white bold typography popped against the gradient.
2. Typography & Content Layout
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The main headline, “TOTAL GUT HEALTH,” was designed with strong uppercase letters for instant attention.
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Supporting text (“With Organic Acai Berry & Herbal Complex”) used lighter weights for hierarchy.
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Essential information like 60 capsules and dietary supplement was neatly placed at the bottom edge for compliance.
3. Logo & Branding
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Recreated the NoviBlend logo exactly as requested to ensure brand consistency.
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Positioned the logo prominently at the top for recognition across future product lines.
4. Mockup Visualization
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Applied the label design onto a matte white jar mockup in Photoshop.
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Adjusted lighting, reflections, and shadows to create photo-realistic renderings for client presentations.
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Delivered multiple angle mockups for use in Amazon listings and promotional materials.
View similar 3D mockup work here: Nass Valley CBD Jar Modelling
🚀 The Outcome
The final supplement label design for NoviBlend achieved several goals:
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Premium Shelf Presence: The bold gradient and clean typography gave the jar a standout modern look.
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Brand Trust: The design aligned with consumer expectations for wellness products—minimalist, vibrant, and professional.
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Compliance Ready: Layout included space for supplement facts, dosage, and disclaimers.
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Marketing Ready: Realistic mockups gave the client visuals to use across social media, ads, and investor presentations even before print production.
📌 Why Hire a Supplement Label Design Expert Freelancer?
Many businesses rely on freelancers for packaging because:
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Flexibility: Freelancers can adapt designs across multiple SKUs quickly.
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Cost-Effective: Agencies often charge more without offering personalized collaboration.
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Expertise: A supplement label design expert freelancer understands both creative and compliance requirements.
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Consistency: From Illustrator vector files to Photoshop mockups, freelancers ensure a smooth workflow from concept to print.
Just as I delivered product packaging design for Kickballz and vape catalogue design for OWO Puff, this project shows how specialist design services directly impact brand growth.
🔗 Explore Related Work
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Visit NoviBlend’s official website: NoviBlend
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Explore more 3D packaging visuals: CBD Jar Mockups
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See another packaging case study: Kickballz Product Packaging
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Hire me on Freelancer, Upwork, or Fiverr.
✅ Final Thoughts
The NoviBlend supplement label design project illustrates how packaging is more than just decoration—it’s a silent salesman. A great label builds consumer trust, communicates brand values, and stands out in a crowded market.
By combining strategic gradients, bold typography, compliance-friendly layouts, and 3D mockups, I created a design that positioned NoviBlend as a premium supplement brand.
For any business launching health and wellness products, hiring a supplement label design expert freelancer ensures that your packaging not only looks beautiful but also sells effectively.